Organisations have been digitizing content for years, so what’s with all the current buzz around the term “digital transformation”? Glenn Gibson, director of product and solution marketing at Hyland, explores why digital information is not the same as digital transformation. We discuss practical steps towards digital transformation to take back to your own organisation and the role that content plays in this journey. You’ll discover: 

  • The difference between digital information and digital transformation – and how you can gain value from both 
  • How to transform content into insight 
  • The promise of true digital transformation 

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